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Step Up Your Sales and Marketing - Enhance Your Credibility - Enjoy Big Cost Savings

Are you a tradesman working in the home improvement sector? Are you looking for ways to expand your business, solidify your market position or improve your marketing reach? Sales and Marketing is a very important tool in your arsenal, the FairTrades Association can help.

From directory listings in 'Find a Pro', TrustedTradesman.com and the TrustMark directory, a free website on Contractor.co.uk, door to door marketing materials and access to award winning Insurance products, FairTrades can help you generate more interest in your business. The FairTrades Association is the answer! See the benefits below....

Sales & Marketing Benefits

Get Listed in several Tradesmen's Business Directories

Get direct exposure to homeowners in our trade directoriesAll FairTrades members are promoted free of charge on the "Find a Pro" directory which is located on HomePro.com. This business directory is web based and is extremely popular with homeowners in need of a tradesman. FairTrades Association Members taking out TrustMark through us also appear in their "TrustMark Registered" directory for tradesmen at no additional cost. Leads generated from this and our directories are free of charge to members making for another excellent way to obtain exposure to the public without spending any more money. In August 2011 we added a further two new directories to our portfolio. The “Search Trusted Tradesmen” directory and our “Find a Registered Tradesman” business directory. The second is a FairTrades members only directory found right here on FairTrades.co.uk.

"Free Quote Me" facility: - All four directories will enable homeowners to access your business details 24 hours a day and offer a FREE "Quote Me" facility. Again, FairTrades does not charge its members leads they receive.

“Find a Registered Tradesman” directory: - Only companies that have been vetted by our business are displayed here. That means that we have received several recommendations from previous customers of theirs, they have had financial checks and agree to uphold our Customer Charter. Those with TrustMark endorsement have also had a BBA on site inspection too. That way every home owner is reassured that they are dealing with a current FairTrades member operating from within a reputable business. The public are also encouraged to call us if they wish to confirm any members status as part of our service. How much is am endorsement like that worth to you?

“Find a Pro” directory: - Entry into to the HomePro directory is given to all new FairTrades members at the time of joining. The HomePro directory was established many years ago and helps generate great leads for many of the home improvement specialists listed by it. Again, this is a free service to FairTrades members with opportunities to upgrade listings available to all.

“Search Trusted Tradesmen” directory: - This web site is due to be re-launched during November 2011. It is currently receiving an upgrade and FairTrades Association Members will be given free listing and the opportunity to upgrade to highlighted business listings should they wish to so at a reduced rates.

“Confirm a Trademan's Membership” facility: - Potential customers use this service every day to confirm and verify membership and find out more about members businesses.

 

Close More Deals - Display Credible Logos & Win Business

Close More Deals - Display Credible Logos & Win Business

For years the FairTrades logo has been proudly displayed on the side of tradesmen's vans and on their day to day business stationary such as letters, quotes etc. The public recognise and trust our logo as it is a sign of professionalism in the home improvement industry, and has been so for over 28 years. Being financially vetted and having feedback displayed on our web site, alongside logos such as TrustMark helps our members win more business.

Get your company into TrustMark quickly and easily. FairTrades is a TrustMark scheme operator. When you Join the Full FairTrades package you also get the Government endorsed trusted standard of TrustMark who will check your firm's technical skills through regular on-site inspections, as well as checks on your trading record, financial status, quality of work, trading practices and customer satisfaction.
TrustMark Scheme Operators

Access Award Winning Insurance Backed Guarantees

Access Award Winning Insurance Backed Guarantees

Insurance Backed GuaranteesOne of the Groups Companies, HomePro Insurance, is one of the largest Insurance Backed Guarantees providers in the UK marketplace offering unrivalled levels of service and professionalism. They deal with over 3000 companies in the Home Improvement sector and can give you the best package available.

These IBG's cover many trades including: Solar, Glazing, Conservatories, Roofing, Extensions/Conversions, Kitchens, Bedrooms, Bathrooms but there are many more...

  • Up to 10 years cover is available on *Cessation to Trade for Financial Reasons
  • Deposit Protection Insurance available
  • We supply all Insurance Backed Guarantees users with **Point of Sale Leaflets
*For Limited Companies this would be that they go into administration, receivership or liquidation. For Sole Traders / Partnerships this would be bankruptcy. **Our IBG leaflets help explain the benefits of IBG's to your customers, saving you time. Hand to your customers enabling to the fully understand the benefits and peace of mind of an Insurance Backed Guarantee.)

Free Website & Hosting For FairTrades Members!

Free Website & Hosting For FairTrades Members!

Free website to all new association membersWithin the Fair Trades Group of Companies we run Contractor.co.uk. Contractor is our website service, should you need it, we will supply you with a FREE custom designed 5 page website.

Your website will contain a customer quote/contact form and will appear on Google, so you will benefit from new business from new potential customers. In addition to this you can change/add your own photos and text content as often as you wish for free!





Take a look at one of our Example Websites




Corporate Advertising - Yellow Pages

Corporate Advertising - Yellow Pages

Discounted Yellow Pages Advertising DealsAdvertising with the FairTrades / Yellow Pages Corporate Advertising Scheme can really enhance the credibility of your business.  FairTrades and Yellow Pages have joined forces to create an exclusive advertising scheme available only to FairTrades members. FairTrades members can promote their business as part of a display advert in the Yellow Pages directory but will pay only lineage rates.

It’s a great opportunity for you to advertise your business and Trade Association membership under the renowned “Scales of Justice” logo.

So take advantage of the collective strength of FairTrades membership to attract new customers to your business. Remember, 86% of directory users said that their confidence in a business increased if they advertised under a Trade Association banner.  You’ve worked hard to become a member of an established association like FairTrades, so why not enhance the credibility of your business advertising with the FairTrades & Yellow Pages Corporate Advertising Scheme?

Corporate Advertising Scheme - Thomson Local

Corporate Advertising Scheme - Thomson Local

As a FairTrades member we help you can save money when you take buy Thomson Local advertising. Take advantage of our FairTrades special advertising scheme when you join the trade association.

Save £££'s on your Thomson Local book and web advertising with the FairTrades Corporate Advertising Scheme. Available exclusively to FairTrades members, the scheme promotes your business under the renowned “Scales of Justice” logo.

Make your business stand out against the competition by appearing in a FairTrades endorsed Thomson Local advertisement - whilst making substantial savings on your advertising costs.

FairTrades members can save on average 20%, compared to the regular Thomson Local prices for a similar size of advert.

What’s more - you can advertise in both the 173 regional printed directories and on www.thomsonlocal.com. Simply go to the Thomson Local web site and add your business, after all, it's free

Thomson Local have found that “69% of directory users are more likely to call a company that includes a recognised trade association or brand name. So, by associating your advertising with FairTrades, you are increasing your chances of being called.”

Why not make the most of this special deal to reach out to those potential customers – you’ve earned your membership, so why not shout about it?





HomePro Ltd, Prenton Business Park, Prenton, Wirral, CH43 3EA
HomePro is the trading name of HomePro Ltd. Registered in England Company Number 1813671
General Enquiries: (+44) 08707 384 858 - Membership Enquiries: 08707 398 999 - Fax: (+44) 08707 384 868


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